Most customers are smart these days when it comes to shopping! Customers can easily do a Google search and find a list of vendors to buy from. Shopping for an engagement ring can be done all from your smartphone. If a customer is smart they will no longer go to your typical high cost retailer in the Mall. They are looking for wholesale prices on diamonds and engagement rings. For example, Google "
engagement rings dallas" and you will get a list of diamond dealers that specialize in engagement rings in that area. Customers are able to go online and read reviews and shop prices before they even go into a retail store.
Jewelry stores are hurting very bad these days because of educated consumers. No longer are the retail jewelry store chains allowed to blindly lead customers into a poor buying decision because of fancy lighting.
Diamond Exchange Dallas is a jewelry store in Dallas TX that offers unbeatable deals on engagement rings. They are a diamond wholesaler that offers wholesale direct pricing. They are a jeweler that physically cuts loose diamonds on site and sells direct.
